Marketing Departments
Great ideas don't just happen by themselves.
Get your team's imagination working together.
Marketing teams, now more than ever must depend on a network of internal and external resources to develop innovation, awareness and demand. Best of breed expertise is just as likely to be around the globe as it is down the hall. With Xythos on Demand you can bring together the people and tools you need to create marketing teams to meet just about any challenge. Xythos on Demand can be owned and managed as your team's on collaboration service without any IT help or software to manage - helping you keep focused on creating those winning marketing programs.
Key Features for Marketing Departments
Instant Team Workspaces
Your design firm has new ad revision to review. Your PR rep needs tomorrow’s announcement approved. Are you sure you're looking at the latest version? Has legal approved it? Is the ad stuck in email again? Don’t worry. With Xythos on Demand you can instantly create web-accessible workspaces that any of your partners can share with you. It’s as simple as creating a new folder, yet it can be safely accessed from anywhere with all the management features you need to keep you projects on schedule.
Simple Project Sharing and Tracking
How many times has the success of one of your marketing programs come down to delivery schedules and simply making sure that artwork or layouts are where they need to be? With Xythos on Demand you can rapidly accelerate the design review process with all of your service providers whether they use Mac’s or PCs. Anyone on your team can automatically be notified any time a revision is made and everything you exchange is always encrypted and safe no matter how large your files are.
Collaboration InsideYour Applications
You know that collaboration doesn’t just begin with pdf files. Your team often needs to work together on projects from the very beginning. They need to be able edit and share source files, see each other’s changes and not waste time moving date from one workspace to another. Xythos on Demand offers shared workspaces that almost any desktop application can write to and read from so there’s nothing new for your team to learn. They can begin collaborating directly from within the applications they already know and use.
No Corporate IT Support Required
Meeting project deadlines is always a challenge. Waiting for an IT team to create network file shares or create and FTP upload location doesn’t help. With Xythos on Demand you’re in control. You can create unlimited work spaces in your own directory. Controlling access and assigning new users to a project takes just seconds. Best of all, Xythos on Demand actually improves the security of the information your sharing by providing better data protection and auditing than traditional file shares or transfer methods.
Marketing Department Example
“Our corporate marketing department already uses a web content management system to manage our external-facing web sites. We even have designated download sections for some of our partners. However, when we tried to collaborate with our own content suppliers – agencies, photographers, and writers, we needed something a whole lot simpler and easier to use. We depend on specialists to provide expertise, but we can’t tell them what kind of systems they have to use. Their work becomes a digital asset and we need to track it and hopefully be able to re-use it.”
“As a service, Xythos on Demand was easy to test and become comfortable using without having to justify it to our corporate IT group. Web-enabled file uploads were a much easier way for our Mac-loving designers to share large files with us. What has really made the service a profit center for us is the support for metadata. We‘ve now established easy to follow procedures for tagging all of our image and film files. This has helped us re-purpose source data and reduce on-site recording costs. Now the finance guys are telling IT they should look at Xythos on Demand for other departments.”